Saturday, September 5, 2009

Harley Davidson

Originally founded in nineteen zero three, Harley Davidson is a famous and well established motorcycle brand worldwide. The American motorbike producer was founded in Wisconsin, USA, where its headquarters are still based. The founders William Harley, Arthur Davidson, William Davidson, and Walter Davidson named the business after themselves; after William Harley and childhood friend Arthur Davidson created a powered cycle in nineteen zero one which was a modest first attempt which was poor at hill climbing, but they quickly began on other bikes.

The late twenties and into the nineteen thirties were extremely harsh times for businesses in America as the economy plunged into the great depression. Sale numbers declined rapidly for Harley Davidson, yet the business continued and it carried on adding to its motor cycle line up. Harley Davidson was only one of two bike producers to see it through the great depression.

The motorbike manufacture created high quantities of bikes for the US army during the Second World War, just as other businesses shifted their manufacturing to aid the war efforts. Harley Davidson was already supplying the Army with motorbikes prior to the war outbreak, but America and her allies required a high number of military motorcycles. The company was awarded with the Army-Navy E Awards twice which was awarded to manufactures that excelled in the production of war equipment.

Harley (as the company is commonly referred to) mainly produces large engine motorbikes designed for cruising. The Harley design is very distinctive and gave birth to the chopper motorbike design. Harley Davidson currently employs over nine thousand people and has an annual turnover exceeding five billion dollars.

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